A Loom alternative built for polished product demos
Point Flowcase at your app, describe the flow, and get a clean, auto-zoomed MP4 rendered in the cloud. No talking head, no retakes.
Loom made it easy to hit record and share a quick screen capture, and teams reach for it constantly for that reason. But a raw screen recording and a launch-ready product demo are two different things. One captures whatever happened on your screen. The other guides the viewer's eye, paces each step, and looks like an editor touched it.
Flowcase is the second thing. You give it your app's URL and the flow you want to show, and it drives the app, captures a clean run, and renders a finished video. When the flow changes next month, you regenerate instead of re-recording.
Generate, do not perform
Describe the flow once and the AI agent drives your app, so you never rehearse or narrate a live take.
Auto-zoom that guides the eye
The camera eases into each click and field, then back out, keeping viewers focused on what matters.
Regenerate when the UI changes
Your demo is a flow definition you can rerun, so a product update is a quick refresh, not a reshoot.
Authenticated capture
Save a login session once and Flowcase records behind your login without ever seeing your password.
How Flowcase makes the demo for you
Start with a URL and a goal in plain English, like "sign up, create a project, and invite a teammate." The AI agent plans the clicks and typing, then runs your app and records the result. Prefer exact control? Give scripted steps instead: click this, type that, confirm the result. Either way, you are not the one moving the mouse.
A director pass then groups the raw clicks into paced, named scenes with timing and importance, the way an editor lays out a timeline. The camera eases into each click and field with auto-zoom, then pulls back out, so viewers always look where it matters. Captions are generated automatically.
Why this beats recording demos by hand
Recording a demo manually means rehearsing the flow, narrating live, and accepting whatever cursor jitter and dead air you captured. One fumbled step and you start over. Flowcase removes the performance: the cursor motion is smooth and eased, the zoom is deliberate, and nothing depends on you getting a clean take.
It also removes the maintenance tax. Product UIs change. With a recorded video, every change means filming again. With Flowcase, the flow is a definition you can rerun, so an updated screen is a regenerate, not an afternoon.
Record as a logged-in user, safely
Most real demos live behind a login. On the Connections page you save a login session once, and Flowcase records as your account without ever seeing your password. That means authenticated dashboards and gated features show up in the video the way your customers actually experience them.
Cloud rendering up to 4K, nothing to install
Flowcase runs in the browser and renders in the cloud, so there is no desktop app to download and no local machine grinding through an export. Output goes up to 4K on higher plans, and quality stays consistent whether you make one demo or fifty.
Frequently asked questions
- Is Flowcase a good Loom alternative?
- It depends on what you need. If you want quick, personal screen recordings with your voice and face, Loom is well suited to that. If you want a polished, repeatable product demo with auto-zoom, eased cursor motion, paced scenes, and captions, rendered in the cloud without re-recording, Flowcase is built for that job.
- How is Flowcase different from a screen recorder?
- A screen recorder captures whatever happens live. Flowcase drives your app from a goal or scripted steps, then a director pass groups the clicks into named, paced scenes and adds auto-zoom and captions, so the result looks edited rather than captured.
- Do I need to narrate or appear on camera?
- No. Flowcase produces a clean visual demo with auto-generated captions. There is no webcam overlay and no live voiceover required, which also means no retakes when you misspeak.
- What happens when my product UI changes?
- Because your demo is defined as a flow rather than a fixed recording, you regenerate it. Rerun the flow against the updated app and Flowcase produces a fresh video, so demos stay current without filming again.
- Can it record pages that require a login?
- Yes. Save a login session once on the Connections page and Flowcase records as your account. It captures authenticated screens without ever seeing your password.
- What video quality and length can I get?
- The free plan renders at 1080p with a watermark and 3 minutes per month. Paid plans remove the watermark and go up to 1080p, 1440p, and 4K, with larger monthly second pools and pay-as-you-go for seconds beyond the pool.
Keep exploring
Make your first demo free
Get 3 minutes of rendered demo every month, no card needed. Point Flowcase at your app, describe the flow, and watch a polished MP4 come back. Start free.
3 min of rendered demo free every month · no card needed