Demo videos for developer advocates, made at the speed you ship
Point Flowcase at your dashboard, console, or playground. Describe the flow. Get a clean, captioned walkthrough rendered in the cloud, ready for the docs, the talk, and the launch thread.
Developer advocates live in demos. A new endpoint ships and you owe the world a video. A field rep asks for one. A conference slot opens. The product changes and last quarter's recording is already wrong. The work never stops, and recording each flow by hand does not scale to the number you actually need to show.
Flowcase records the flow for you. You give it a goal in plain English or exact scripted steps, it drives your app, and it returns a paced MP4 with auto-zoom, smooth cursor motion, and captions. When the API changes, you re-run the same demo instead of rebuilding it from scratch.
Plain-English to polished MP4
Describe the flow in a sentence and the AI agent plans the clicks, captures the run, and renders a finished video.
Re-run instead of re-record
When your tool or API changes, replay the same scripted flow to refresh the demo instead of starting over.
Demos behind the login
Save a session once and record dashboards, keys, and settings as your account, with your password never exposed.
Auto-zoom and captions
The camera eases into each click and field while auto-generated captions explain what is happening, with no editing pass.
How it works for an API or dev tool walkthrough
Give Flowcase your app's URL and the flow you want to show. Write it as a goal, for example 'create a project, generate an API key, and send a test request,' and the AI agent plans the clicks and typing, then captures a clean run. When you need every step exact, script them: click this, type that, confirm the response.
A director pass groups the raw clicks into named scenes with timing and importance, so the key-generation step gets room to breathe and routine navigation moves quickly. The camera eases into each field and button, then pulls back out, so viewers always look where the work is happening.
Rendering runs in the cloud up to 4K. Nothing to install, no scene to configure, no capture to babysit while you talk.
Why this beats recording every demo by hand
A manual screencast is a one-time artifact. The first time your tool's UI shifts or an endpoint gets renamed, the video is stale, and you are re-recording, re-cropping, and re-narrating from zero. That cost is what keeps half your flows undocumented.
Flowcase demos are reproducible. The flow is defined as steps, so a product change means a re-run, not a rebuild. One advocate can keep a library of endpoint and feature walkthroughs current instead of choosing which three to maintain.
Record the authenticated flows that actually matter
Most real dev tool demos start behind a login: the dashboard, the billing screen, the team settings, the deploy logs. Save a login session once on the Connections page and Flowcase records as your account, without ever seeing your password.
That means you can demo the parts of the product people pay for, not just the marketing homepage, and you can do it from a clean account that looks the way you want it to on screen.
Built for the way DevRel ships content
One source flow feeds everything you publish: an embedded clip in the docs, a short loop for the launch tweet, a longer cut for the conference talk, a how-to for the support team. Captions are generated automatically, so the video carries its own narration when it autoplays muted in a feed.
When you cover a product with dozens of features, the bottleneck stops being editing and becomes deciding what to demo next.
Frequently asked questions
- Why use Flowcase to make demo videos for developer advocates?
- Because DevRel needs many demos kept current, not one polished video a quarter. Flowcase records flows from a plain-English goal or exact steps, renders them in the cloud, and lets you re-run a demo when the product changes, so one person can maintain a full library of API and feature walkthroughs.
- Can it demo API and developer tool flows specifically?
- Yes. Point it at your dashboard, console, or playground and describe the flow, for example creating a project, generating a key, and sending a test request. The AI agent drives the UI, and you can switch to exact scripted steps when a sequence has to be precise.
- Can it record screens that require a login?
- Yes. Save a login session once on the Connections page and Flowcase records as your account. It never sees your password, so you can demo dashboards, billing, team settings, and other authenticated parts of your product.
- What do I do when my product changes and the video is out of date?
- Re-run the flow. Because each demo is defined as steps, a UI or endpoint change usually means replaying the same flow to get a fresh recording, rather than re-shooting and re-editing from scratch.
- What resolution can it render, and is there a watermark?
- The Free plan renders 1080p with a watermark. Paid plans remove the watermark and go higher: Starter at 1080p, Pro at 1440p with AI agent demos and priority rendering, and Scale at 4K with API access. Paid plans bill pay-as-you-go per second over the monthly pool.
- Do I need to install anything or run a local recorder?
- No. Flowcase runs in the browser and renders in the cloud. There is no local app, no screen recorder to configure, and no need to sit and watch a capture while it runs.
Keep exploring
Ship your next demo before the next standup
Start free with 3 minutes of rendered demo every month, no card needed. Point Flowcase at one flow and see your dev tool with a steady hand on the camera.
3 min of rendered demo free every month · no card needed